‘The Authority Guides’ a new series of business advice books


‘The Authority Guides’ is a new series of pocket-sized books offering highly practical and accessible guidance on a wide variety of business matters.

They are published by independent business publisher SRA Books under the imprint Authority Guides.

The books are aimed at the busy business professional and business owner; they are snappy and practical with absolutely no unnecessary padding and waffle. Each book in the series has been written by an author who is not only an expert in their field but who is working today at the coalface of their specialism.

The series launches on 11th May with an evening event at Waterstones in Kensington, London.

The first three books in the series are:

‘The Authority Guide to Emotional Resilience in Business

Strategies to manage stress and weather storms in the workplace’ by Robin Hills

The emotional resilience of those involved in a business will contribute significantly to the organisation’s success. This Authority Guide from leading emotional intelligence expert, Robin Hills, will help you change the way you think about yourself and the way you approach potentially difficult situations. You will be able to develop your own personal resilience and understand how to develop resilience within the hearts and minds of your team and your organisation.

Robin Hills is the director of Ei4Change and is based in Greater Manchester. He has over 30 years’ commercial and leadership experience having worked in a variety of sales and marketing management roles. His special interest lies in emotional intelligence and linking together the outputs from assessments to give real practical relevance to improveeffectivenessand productivity. http://ei4change.com/authority-guide-emotional-resilience/

‘The Authority Guide to Financial Forecasting for SMEs

Pain-free financials for finance and planning’ by Simon Thompson

In this Authority Guide, forecasting guru Simon Thompson shows you how to build financial forecasts quickly, effectively and cheaply through his unique, proven and easy-to-follow 10-step process. By learning how to create effective forecasts you will master the ability to understand the potential financial outcomes for your business and be able to communicate financial information in order to successfully raise investment or loans.

Simon Thompson is a specialist in financial forecasting for small businesses. Established in 2011, his business ‘Edge Forecast’ has refined a unique combination of expertise, support and software, which has helped UK businesses raise millions of pounds of crowd-funded, angel and bank finance.

‘The Authority Guide to Marketing Your Business Book

52 easy-to-follow tips from a book PR expert’ by Chantal Cooke

It’s never too soon to start thinking about how to market and promote your book. In this Authority Guide, leading book PR and marketing expert Chantal Cooke, presents 52 tips that will make your book stand out from the crowd, build your credibility as an author, and ensure you achieve those all-important sales.

Chantal Cooke is an award winning journalist, broadcaster and author. She has over 25 years’ experience as a columnist, broadcast and print journalist, and radio presenter for the BBC, commercial radio, national newspapers and magazines. Chantal has reported from Bosnia and Northern Ireland, and written travel articles for a variety of publications including the Independent on Sunday. See: www.marketingyourbusinessbook.com

Each Authority Guide is packed full of useful information to help business leaders grow themselves, their teams and their business.

For more information www.authorityguides.co.uk