Cardiff Advertising Agency Are Promising Their Re-Brand Is the Shake up the Industry Has Been Waiting for


You may have noticed that digital specialists, Traffic Jam Media, have been causing a bit of a stir in the agency-world recently!

Well, that’s for very a good reason. They’ve just undertaken a huge re-brand which includes a new name (Bernie), an impressive new website, and the addition of media buying services to their existing portfolio. This will allow them to offer new and exciting propositions that are sure to shake things up.

Traffic Jam Media started life 5 years ago as a digital marketing start-up in the living rooms of its founders, Davide and Kim. Along the way they were met with some life-changing situations, both personally and professionally, which took each away from the business at alternative times.

With both finally back in action and raring to go in 2018, they were successful in securing funding from the Development Bank of Wales. This is a move that is allowing them to make up for lost time and more!

Since receiving the funding in Q3 of last year, Bernie have hired 5 new additions to their already strong team (plus an office dog called Calvin).

Co-Founder of Bernie, Davide Dabramo, said of the rebrand:

“We’re an extremely driven and passionate company who have all been focused on achieving our goals in the past, present and future. Our progress so far is testament to everyone’s commitment here, so it was no surprise we’d get to where we are now!

“Like anyone in real life, we’ve evolved since our humble beginnings back in 2014, and we have so much more to say about ourselves and show you.”

He added:

“This rebrand is marking a new era for our agency. We’re so much more than your typical advertising agency, from the people and values we equip ourselves with, to how we challenge the marketing rule book! We are on a mission to fly the flag for ethical media buying and planning and our consultancy academy in response to a growing demand to upskill in-house teams. This is something we’ve been leading the march on all these years to make businesses better.”

Bernie wants to change how certain things are done in the industry, starting with reshaping the value that agencies bring to clients. “Essentially, we want businesses to ask themselves, “What Would Bernie Do”? (#WWBD) when it comes to their marketing,” says fellow Co-Founder, Kim.

Don’t worry, the agency are still doing everything they were before; Search, Social, Creative Content, Paid advertising and their legendary monthly digital marketing workshops. They’re just adding a new edge to their existing portfolio and unveiling fresh and exciting propositions to change the way media buying and training and consultancy services are being offered to brands. Media buying services include TV Advertising, Out of Home and Radio to name a few.

Think your company could do with a shake-up? Visit to find out more.