Bristol marketing agency is sitting pretty

News
24/10/2017


Pretty Pragmatic, a strategic marketing agency, has achieved 80 percent growth, doubled its team and become a Company Partner of the Market Research Society in recent weeks.


The agency, based in Bristol’s Old Market, was established in 2015 by Nick Davies and Alana Griffiths, formerly directors at Harte Hanks, and previously Mason Zimbler. They set out to provide strategic consultancy and focused creativity to help clients achieve more with their marketing investment.


With a broad and developing client portfolio acquired over the last couple of years, and recent wins with the CIM, Las Iguanas and Unique Voice, the team is experiencing a lot of marketing projects and planning requests for 2018. The agency has also received Company Partner Accreditation from the MRS, underlining the capability and integrity of its research services. With business thriving, Alana and Nick have extended the team with the appointment of a Designer and a Client Research Manager.


“We’re bold in our approach and don’t shirk from the big issues,”

says Alana.

“I think this strikes a chord with clients who know that 2018 could be a challenging year for business. They’re working with us to research the market then develop innovative and effective approaches to achieve differentiation and drive revenue. Our clients know they can’t afford to get it wrong, and trust us to deliver solutions that are right first time.”


The agency recently launched a strategic planning app ‘The Strat Pack’ for marketers to help bring a fresh approach to their marketing strategy. The app, currently available on iOS and coming soon for Android, contains 30 different strategic considerations. The team at Pretty Pragmatic run accompanying workshops for clients to help them apply The Strat Pack to their marketing activity – with increasing interest as planning for 2018 starts to ramp up for businesses.


Working with brands in the professional services, hospitality, tech and financial services sectors, Pretty Pragmatic offers a full suite of strategic marketing services. Additional developments this year include memberships with the marketing industry bodies D&AD and CIM.


More information is available at: https://www.prettypragmatic.com/.