The Confetti Flower Field’s hydroelectric plant featured in..


..national campaign to celebrate success of independent generators

An “inspirational” renewable energy provider from Worcestershire has been featured in a national campaign to celebrate the success of independent generators across the UK.

‘Meet the Generators’ features a series of short films from Good Energy’s network of more than 1,900 businesses, non-profits and communities.

Last year they generated 698GWh – equivalent to powering all the homes in Manchester for more than a year – and contributed to customers saving more than 100,000 tonnes of carbon emissions.

The case studies include the Pershore hydroelectric plant at The Confetti Flower Fields in the Vale of Evesham, which uses the flow of the River Avon to produce more than 224kW of electricity.

The film is available to view at

Good Energy chief executive Nigel Pocklington said:

"The past 12 months have seen high wholesale gas prices driving the cost of electricity upwards and proving that we need to drastically reduce our reliance on fossil fuels.

"So it’s more important than ever that we recognise the vital role of independent generators in making the world a cleaner, greener place.

“The Confetti Flower Field’s owners are inspirational and deserve to be congratulated on their achievements.

“We are proud to be working with them, and we hope their story will encourage others to generate their own power and help to tackle the climate crisis."

The Pershore hydroelectric plant has been generating renewable electricity since 2014 and uses two eight-metre Archimedes screw turbines.

The project also created a new and quieter watercourse next to the river, providing a wildlife habitat which attracts a wide range of birds and mammals, including otters.

Owner Charles Hudson said:

“I was standing down by the weir one day after a period of heavy rain and I was confronted with this raw natural power which prompted me to investigate getting hydroelectricity from the river.

“We need to live in harmony with nature, and it gives one a feeling of strength that together we are going to build a sustainable future.”

Good Energy was founded in 1999 and boasts a 100% renewable energy mix, consisting of wind, biogeneration, solar and hydroelectricity projects.

Its support for renewables was recognised last year when it topped the Which? Eco Providers table comparing the sustainability of energy suppliers.