International digital and technology platform provider, Adzooma, today announced their partnership with the world’s most powerful review platform, Trustpilot.

The combination of trusted customer reviews alongside heightened digital marketing activity will prove invaluable for all customers involved, creating an impressive collaboration.

For Adzooma clients – Trustpilot’s customer review platform can bring added value by helping to propel their business above competitors and gain new customers. Whilst for Trustpilot, this new partnership will increase their customer base and aid growth.

The news closely follows the announcement that Adzooma have opened up full access to their platform free of charge to all users, as well as the launch of Adzooma Marketplace, a platform that matches specialist agency services with a company’s specific marketing needs, bringing even greater benefits to customers.

Rob Wass, Co-Founder & CEO commented:

“We are continually striving to strengthen, expand and launch new service offerings to our customers. We are therefore incredibly excited to be working with Trustpilot, who have built such a prestigious and high-profile online brand.

“Trustpilot share our creative ethos, transparency and desire to do things differently, helping to bring businesses and consumers closer together. This partnership brings even greater exposure for our clients businesses, as we know that user reviews can be immensely beneficial to a company’s online profile, its growth trajectory and future success.”

Companies rely on Trustpilot to establish credibility and improve their reputation internationally. Trustpilot review an overwhelming 425,000 businesses worldwide, hold 1.1 trillion ratings and display over 100 million live reviews on Google annually. These online reviews help businesses to drive traffic, improve customer service, increase sales, and build brand reputation.

James Owen, Partnerships Manager at Trustpilot added:

“We are delighted to collaborate with trusted partners, Adzooma. It’s been remarkable to witness their growth journey, digital innovations and new technologies, especially over the past year.

“Together, I believe we can create strong growth opportunities due to our deep understanding of the online market, along with our willingness to listen and respond to the ever-changing needs of the consumer, behavioural shifts and demands.

“We look forward to working with Adzooma and what’s to come.”

Adzooma uses AI-powered technology to provide unique optimisations, custom automation, and white-label reporting to save time and reduce wasted spend across the three major advertising platforms. The platform now manages, optimises and reports on over $500,000,000 a year in ad spend across Google, Facebook and Microsoft.

Director and Co-Founder at Adzooma, David Sharpe also stated:

“We are really proud to be partnering with Trustpilot and are excited about the positive results we can provide for all our customers.

“This partnership signifies the scale of our services and the growth we’ve experienced over the last couple of years in particular. Working alongside Trustpilot will help grow and support our clients businesses and reflects our determination to see all of our customers succeed online.”

The Adzooma platform is now available free of charge to all users and more recently they launched Adzooma Marketplace.