Lioncasinos Surging towards Global Coverage

News
26/05/2020

While it is true that online gambling platforms, and the industry in general, are gaining traction with new players joining every day from all over the world, Lioncasinos seems like they have really placed their proverbial paw on the pulse of the market and made some smart moves when it comes to envisioning new products and acquiring new venues.


The pattern is obvious now but might not have been only a few years ago when it seemed that the market was at its limit.


By reacting fast and responding with gale speed to the needs of their clients, Lionscasino has made strides first in their original Canadian market and now has tendencies to repeat that process world-wide.


New Product for New User

The different approach that Lionscasino has made may not be a Copernican shift when it comes to casino affiliate marketing, but it is just enough of the adjustment to resonate with the new global online gamblers and gamers.


Linoncasino came as a reasonable faction that promotes good practices and new options for gamers and gamblers. While the business model promotes the casinos, it focuses on the welfare and benefit of the end-user, making a fascinating synergy when it comes to connecting the two.


This resulted in the growth in question. Many users from other platforms were coming to the web-place to learn about their options and find out if there are any benefits that they don’t know about or any risks that they weren’t aware of.


A Meow became a Roar

Meow Corp ltd, company behind Lioncasinos based in the Mediterranean island nation of Malta has hit the ground running when it comes to their development and quickly reached many of the goals they set up for themselves.


Primarily focusing on the Canadian market, the website quickly extended to provide the same service in multiple countries around the world. New markets include the United Kingdom, New Zealand, Sweden, Germany, and well as nations in South-Eastern Asia.


In March, the Head of Product at Lioncasinos, Paudie McDonnell, commented on the responsiveness of the business model.


"While thinking about how we could differentiate ourselves in the crowded market of iGaming affiliation the idea of just focusing on these (digital gaming) games sprung up as an innovative and effective method."

McDonnell explained for Sigma News.


All Around the Map

Lionscasinos aims to adapt every line of their business to the countries they spread to while retaining some variety in the offer, especially with global game providers. This has led to an increased interest from the public in these countries.


For countries where sports betting is prevalent, deals and choices, as well as reviews about the practices of the operator have been the focus of the website. The transparency of the offer also pushes competitors to introduce the same advantages as the rest of the market, finally drawing even more users to their website and the affiliate website as well.


But, in most countries, spinners and online games, including traditional games like online poker and blackjack, are dominating. For these markets, Lioncasinos are offering an amazingly wide range of games that can be played using multiple platforms.


Betting on Spinners and Slots

With the rise in spinners and online games collectively called the iGaming industry, they have made strides in creating new options and introducing something new to the old ones. The new games have an enticing mixture of skill-based options that you unlock as well as a fast pace and volatility of luck-based slot machines.


McDonnell emphasized the importance of promoting adequately bankrolled operators and brands that are able to pay out for the players with exceptionally good luck. Because of the high theoretical limit of the payout compared to the wager, sometimes going up to fifty thousand times, it is adamant for the provider to have the needed liquidity.


Otherwise, they won’t be included on the platform.


Localized Product, Globalized Market

Although it might seem that Lioncasinos is taking advantage of their global expertise to corner the market, which has become the new reality for both operators and competitors in the affiliate businesses.


Even though the users demand a product to be localized and adapted to their own market, language, and currency options, the competition is global. Websites from around the world are searching for the best markets and best deals to see if they can recreate the successes of Meow Corp with Lioncasinos.


If that will be possible remains to be seen, but how things stand now, especially with the growing market, it is probable Lioncasinos will retain their growth spur and position itself on the new markets. If the company remains as agile as they are now, success is almost a guarantee.