Sponsors announced as new date set for West Midlands sustainability conference


Green initiative In the Circle has announced that musicMagpie will be among the headline sponsors for its physical and virtual sustainability conferences next spring.

The series of regional events aim to put sustainability on the agenda for businesses by showing companies of all sizes how they can move towards becoming part of the circular economy and the business benefits this will deliver.

After re-scheduling following the COVID-19 outbreak, the West Midlands conference is now set to take place on Tuesday 9th March 2021. Delegates will be able to attend the conference at the NEC, Birmingham, either in person or via live streaming. The events are being supported by refurbished electronics re-seller musicMagpie.

Steve Oliver, CEO of musicMagpie, said:

“Sustainability is inherent in what we do – our circular economy business model is based on buying, refurbishing and reselling used tech and we want to be able to help other businesses to embrace sustainable practices too.

“We are currently the consumer market leader in the tech recommerce field and now musicMagpie is launching a similar initiative aimed at promoting the resale and reuse of old tech in the business environment. This will allow businesses to securely sell their used mobile phones, tablets and Macbooks to us for cash, with the opportunity to buy refurbished tech for their employees in the future. These conferences are a great opportunity to educate companies on a range of ways they can make their set up more sustainable, and to learn from what other businesses are doing to help save the planet.”

The events will bring together more than 30 speakers and 50 exhibitors, featuring many leaders in the field, to showcase best practice plans and initiatives to help all businesses build and develop their own sustainability policies and programmes. With conferences scheduled at the Royal Armouries in Leeds on Wednesday 24th February 2021, and at Manchester Central on Thursday 22nd April 2021 , hundreds of business leaders, directors, managers and sustainability experts from across the UK are expected to take part.

Alec Walton, chief executive of In the Circle, said:

"The sustainability issue was already rapidly rising up the corporate agenda, with businesses of all sizes starting to appreciate not only their moral duty to play a part in creating a circular economy, but also the commercial benefits of doing so, as demand grows from customers wanting to buy from ethical and sustainable businesses.

“In fact, the COVID-19 outbreak has proved to be a catalyst for companies to hit the re-set button and re-think their business models and priorities. It has highlighted the need for a green and sustainable recovery, and we believe that our events will help businesses to develop a clear plan of action for implementing a strategy of positive change.”